Away
Campaign ~ Away Uniform

Working with ManVsMachine team, we conceptualised, designed & directed a series of commercials that take the audience on a journey
through Away’s latest product range. 
Our goal was to craft a graphic visual language that looked 3D generated, yet was captured fully in camera.
This saw hyper-reductive sets fused with puppeteered luggage, to strike the perfect blend of charm & sophistication.

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Travel_elements_02
Away_travel_Uniform_Sh01_blue2
Away_travel_Uniform_Sh05
Away_travel_Domino_ca_01
Away_travel_Uniform_Sh02_
Away_Travel_TravelUniform_ProductShots_CA_03_
Away_Travel_Wheels_ca02
Away_Travel_jellyblocks
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Away_travel_Uniform_Sh04_v2c
Away_travel_Uniform_Sh04_v2
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Services

Art Direction
Graphic Design Animation
Brand Identity

Brand Stretagy
Editorial

Locations

Milan
London

Clients

Apple/Absolut/ Armani/
Axn/ Bang&Olufsen/ 
BBC/ Fendi/ Gucci/ MTV/ Nike/

Contact

35 Fuller Court 149 Park Road
London, UK - N88JD 
Phone: +44 (0)7895819846
Email: chri.acquaro@gmail.com
Twitter: @christripes

© Cristian Acquaro
Art Director & Designer

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