Away
Campaign ~ Away Uniform

Working with ManVsMachine team, we conceptualised, designed & directed a series of commercials that take the audience on a journey
through Away’s latest product range. 
Our goal was to craft a graphic visual language that looked 3D generated, yet was captured fully in camera.
This saw hyper-reductive sets fused with puppeteered luggage, to strike the perfect blend of charm & sophistication.

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