Client: NBC Universal
Universal TV - Rebrand
NBC Universal International Networks briefed us to create a set of motion based idents as part of the global brand refresh for its flagship, general entertainment channel – UNIVERSAL TV.
The refresh delivers a bold, new contemporary brand identity across all linear, digital and social platforms – including a new logo, typeface and fresh colour palette. The channel’s evolved brand proposition continues to highlight that characters are at the heard of great storytelling.